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State Hero Mars Runs Away With Series Debut At Superior
SUPERIOR, Wis. - July 8. Jimmy Mars left no doubt on Thursday night that he has Superior Speedway
Continuing his recent mastery of special events at the three-eighths-mile oval in his home state, Mars rocketed
from the fourth starting spot to the lead on the opening lap and never looked back en route to a convincing victory
in the World of Outlaws Late Model Series ‘Mid-States Hydraulics 50.’
Mars, 38, of Menomonie, Wis., earned $10,100 for his second career win on the WoO LMS, which stopped for the first
time at the fairgrounds track. His previous triumph on the national tour came in the 2009 Firecracker 100 at
Lernerville Speedway in Sarver, Pa.
Race winner Jimmy Mars with Superior Speedway promoter Butch Erickson
(left) and race sponsor Jim ‘Gummy’ Gummerson (second from right). (Ken Johnson
After winning at least one World Dirt Racing League (WDRL) series event at Superior in each of the last four years,
Mars surprised no one with a performance that saw him steer his Deppe Enterprises MB Customs car around the
red-clay surface virtually unchallenged from start-to-finish.
“Experience here doesn’t hurt by any means,” said Mars, who lives just under 150 miles south of the track. “These
(WoO LMS) guys travel all over the country and are so good, I thought, ‘If I can have any advantage on them at all
at a track, this might be one where I did.’
“We kind of had an idea of what to do. I said, ‘Let’s just go back and get on the hard tires and get back to what
we’ve done here in the past.’ Basically our setup for the feature was identical to what we’ve had success with
Mars put his Superior Speedway knowledge to work with his tire choice, picking harder compound Hoosier rubber that
propelled him to a runaway win. He spent most of the distance with a commanding straightaway edge over polesitter
Darrell Lanigan of Union, Ky., who kept his Rocket car solidly in second place for the entire 50-lap A-Main and
finished 2.793 seconds behind Mars.
Defending WoO LMS champion Josh Richards, who started from the outside pole, padded his tour points lead with a
quiet third-place finish in his father Mark’s Rocket house car. Fifth starter Brady Smith of Solon Springs, Wis. –
a former regular at Superior who lives about 30 miles from the facility – finished fourth after outdueling Brian
Birkhofer of Muscatine, Iowa, who settled for fifth.
Mars didn’t exactly snooker his competition, but he did use his outsider status as a reason to roll the
dice a bit with his tire-compound selection.
“I’m not running for points so I got a little bit of an advantage,” said Mars. “I could gamble a little bit more.
We can ‘go big or go home’ a little bit, where those guys running for points kinda have to be on the same tires
because they’re racing each other for the championship.
“Before the race Darrell (Lanigan) and I were just joking about my tire choice. I said, ‘Hey, if we suck, the
beer’s still cold after the race.’ The hard tires worked, though, so I guess we get to drink in celebration tonight
instead of in sorrow.”
Mars knew he had made the right decision even before taking the initial green flag.
“I fired up (the car) before the start and it felt real good on the straightaway traction,” said Mars. “They threw
the green and I was like, ‘We got a pretty good piece here,’ but then we ran down into turn one and I said, ‘Whoa.’
The right-rear wasn’t quite hot enough yet, so I slid up up the track a little bit. Then it instantly got warmed up
and I was able to run down into three and four and pass Darrell there for the lead.”
That opening-lap move by Mars was, for all intents and purposes, the story of the race. No driver understood that
more than the 40-year-old Lanigan, who used a more conservative “medium” tire-compound combination and simply
couldn’t keep pace with Mars.
“I knew he had on harder tires than us, so when he took off like that (at the start) I said, ‘Oh man, this is gonna
get ugly,’” said Lanigan, who registered his second runner-up finish in as many nights after falling short of
victory by a nose to McCreadie in Wednesday night’s Gopher 50 at Deer Creek Speedway in Spring Valley, Minn. “If he
was that good at the start, I knew it was gonna be tough to beat him. All we could do was run second again.”
Finishing in positions 7-10 were Chub Frank of Bear Lake, Pa., who lost sixth to McCreadie on lap 24; Shane Clanton
of Fayetteville, Ga., who climbed forward from the 17th starting spot; Pat Doar of New Richmond, Wis., who earned
the $500 ‘Bonus Bucks’ cash for being the highest-finishing driver who hasn’t won a WoO LMS A-Main and isn’t ranked
among the top 12 in the tour points standings; and Rick Eckert of York, Pa., who rallied after drawing a caution
flag on lap 16 and pitting to bolt two harder tires on his car.
In a race slowed by just two caution flags on lap 16, the most significant incident was the second yellow that
circuit. Steve Francis of Ashland, Ky., went spinning in turn four while battling for sixth with rookie Austin
Hubbard of Seaford, Del.; while he twirled 360 degrees and continued without stopping, a caution was displayed and
Francis pitted moments later to change a flat left-rear tire.
WoO regular Tim Fuller of Watertown, N.Y., once again used a provisional starting spot to gain entry to the A-Main
as he continues recovering from the emergency appendectomy he underwent on Monday. But this time he felt strong
enough to at least attempt to race, running 15 laps before pulling in.
July 8 - WoO - Superior
1) Jimmy Mars, 2) Darrell
Lanigan, 3) Josh Richards, 4) Brady Smith, 5) Brian Birkhofer, 6) Tim McCreadie, 7) Chub Frank, 8)
Shane Clanton, 9) Pat Doar, 10) Rick Eckert, 11) Austin Hubbard, 12) Steve Francis, 13) Jason Hughes,
14) Clint Smith, 15) Russell King, 16) Brent Robinson, 17) Keith Foss, 18) Eric Mass, 19) Zach Johnson,
20) Larry Wight, 21) Jill George (prov.), 22) Aaron Lillo, 23) Adam Hensel, 24) Tim Fuller
Fast Time (28 entries): Francis (17.079 secs.); Heat winners: Lanigan, Richards,
Hubbard; B-Main winner: C.Smith
K.C. Rooney photo